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The Business Group is in the news! Browse below for the most recent articles focusing on incentive and recognition programs.

Employee Recognition ROI Calculator Helps HR Professionals Justify Recognition Programs

Rocklin, CA—December 3, 2008

The Business Group Unveils Recognition Calculator that Measures the Value of Keeping Employees EngagedThe Business Group, a Rocklin, CA based incentive and recognition marketing company, announced today that they have developed an online Employee Recognition Calculator.

Benchmarking Incentives

Jeanie Casison - September 10, 2008
University of Missouri research study reveals awards programs generate ROI

Incentive award programs can help increase profits for companies according to a new independent research study, "Assessing the Impact of Sales Incentive Programs: A Business Process Perspective." The study funded by the Incentive Federation and conducted by Srinath Gopalakrishna, associate professor of marketing at the University of Missouri-Columbia focused specifically on the impact of one incentive program developed for a client by The Business Group in Rocklin…

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